Christine Zilinski of Salon Concrete styles the hair of Maritza Soler of Port Monmouth, in a file photo from 2012.
From press materials furnished by J Jems Communications
When the Jersey Shore was ravaged by Hurricane Sandy, Salon Concrete owner Christine Zilinski stepped up to create a grass-roots relief effort — one that, as it turned out, showed its roots far beyond the greater Green.
As reported here on redbankgreen, the “Scissors for Sandy” endeavor drew together the tonsorial talents of dozens of hair styling professionals — all of them contacts of Zilinski’s, through her nationwide work as an in-demand trainer in styling trends and techniques — for a fundraising event that led to the creation of the “Concrete Cares” campaign.
Now she is harnessing the power of the beauty industry once again, for a community much farther from home — Taclocan, Philippines. Typhoon Haiyan created massive destruction there, affecting 11 million people and wiping out 1.1 million homes.
In response, Zilinski and the Salon Concrete team created “Hairdressers for Haiyan,” a special event dedicated to raising funds to send a team of people to Taclocan. The event will be held at the Broad Street salon on Sunday, January 19 between the hours of 10 am to 7 pm. Guests will be asked to donate $50 for a haircut and style — and one hundred percent of the proceeds will go directly to the nonprofit Hometown Heroes, to defray the cost of a six-person team traveling to Tacloban to aid in the recovery efforts.
“The Hurricane Sandy disaster will always be a part of the people of New Jersey, who are eternally grateful for the aid that we received in our time of need,” says Zilinski. “Now we are coming together as a community to help the people of Taclocan.
“It’s time for us to be Jersey Strong again, for the people of the Philippines.”
Zilinski’s goal for the event is to raise $20,000 to fund the construction of prefabricated shelters, which were donated to the effort by Eco Building Products Inc. As part of a long term relief project, funds from the event will also be used to train locals to build these same structures, and help get Taclocan back on its feet that much quicker.
Take it here for additional information on being part of the Concrete Cares “Help for Haiyan” effort.