RED BANK: RIVERFEST UNPLUGGED, AGAIN

The event, which often drew tens of thousands of visitors to Marine Park, was revived in 2011 after a 10-year absence. (Photo by John T. Ward. Click to enlarge)

By JOHN T. WARD

Scratch another big outdoor event from the calendar: this year’s Red Bank Riverfest is off.

The cancellation followed a dispute over money, with the borough claiming it had been shorted last year, and an event organizer saying the town had “nickeled and dimed” the food-and-music festival until it was no longer viable.

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TAKING IT TO THE RIVER FOR THREE-DAY FEST

A weekend’s serving of cheek-bulging chow and hip-shaking music take up residence in Red Bank’s Marine Park this weekend. (Photos by Dustin Racioppi. Click to enlarge.)

By TOM CHESEK

It was the subject of a behind-the-scenes brouhaha that rivaled the most spirited Battle of the Bands: a “take back the weekend” campaign that pitted some of the mainstays of the Red Bank business community against an established event that many locals believed had both outgrown and turned its back on its host community.

When the calendar flipped to the first weekend in June, 2011, however, the consensus was that Riverfest was a refreshing breath of sweet summertime air off the Navesink — a successful revival of a seasonal signature that Lynda Rose, president of the Eastern Monmouth Area Chamber of Commerce, calls “a perfect fit for the town, the businesses and anyone who enjoys being in Red Bank.”

Beginning Friday and continuing into Sunday evening, Riverfest returns to the sloping lawns and waterfront walkways of Marine Park with a three-day, rain-or-shine, strolling smorgasbord of culinary creations, “local organic” music and family-friendly activities.

Billed as “New Jersey’s Largest Food and Music Festival with Free Admission,” it’s both a throwback to an earlier small-town vision of Red Bank, and a summer-season keynote to a new chapter in the borough’s ever-evolving history.

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