Skip to content

A town square for an unsquare town

redbankgreen

Standing for the vitality of Red Bank, its community, and the fun we have together.

Architecture

RED BANK: 14 APARTMENT PLAN GOES TO ZONING BOARD

240 Shrewsbury Avenue240 Shrewsbury Avenue in a photo taken in autumn 2025.  (Photo by Brian Donohue. Click to enlarge.)

By BRIAN DONOHUE

A developer’s plan to build 14 apartments on a Shrewsbury Avenue property where a previous developer failed to gain approvals for a larger project will go before the Zoning Board of Adjustment for a public hearing Thursday.
 
Holmdel development company Incredible Oz LLC is seeking approvals to knock down a two-family home and build 14 two-bedroom garden apartments at 240 Shrewsbury Avenue. The application was originally on the agenda for the board’s April meeting, but the hearing was postponed.
 

240 Shrewsbury Avenue
An image from the plans for 240 Shrewsbury Avenue

Plans call for five, three-story buildings surrounding an open courtyard on the lot bordered by River Street and Bank Street. Two of the units would be set aside to fulfill the town’s affordable housing obligations, according to the plans. The complex would have a parking lot with 28 parking spaces.  The project requires multiple variances from the zoning board because it does not conform to borough zoning ordinances. 

You can view the full plans here: Architectural Plans

The two-family home on the lot at 240 Shrewsbury Avenue has sat boarded up with an X spray painted on it and no activity for more than a year since a demolition permit was issued by the borough. 

The owners of Incredible Oz are listed on the application as Maryellen and Ermenegildo Santopadre of Holmdel.

The property was part of a 2021 plan by developer Roger Mumford that called for demolishing the house at 240 Shrewsbury Avenue and one next door, on the corner at 234 Shrewsbury Avenue, to build a four-story structure with 23 apartments.240 Shrewsbury Avenue

Zoning board members dubbed it too tall, too dense, and too out of step with where things should be going. Neighbors said it would gentrify a low-income area.

Resistance continued even after Mumford twice reduced the scope of the project, first cutting the number of units to 20, and then lopping off an entire floor.

Mumford abruptly withdrew the application in September 2021 just moments before an expected up-or-down vote by the zoning board, giving opponents a win.

Incredible Oz LLC purchased the three-lot parcel in March 2023 for $750,000.  An approval of the new plan would mark the latest significant change for a stretch of Shrewsbury Avenue that already has several others in the works. 

 In September 2023, the zoning board approved plans for 32 single-resident apartments for adults with intellectual or developmental disabilities one block south at 273 Shrewsbury Avenue. Construction on that project is underway.

Meanwhile, several blocks north at 160 Shrewsbury Avenue, construction continues on a three-story mixed-use building that was approved in 2018. That building would have four apartments and street-level office space.

The meeting begins at 6:30 pm at Borough Hall, 90 Monmouth Street. 

redbankgreen editor Brian Donohue may be reached via email at  [email protected] or by calling or texting 848-331-8331 or yelling his name loudly as he walks by. 

 

 

Remember: Nothing makes a Red Bank friend happier than to hear "I saw you on Red Bank Green!"
redbankgreen Classics
Partyline
“That should be on Red Bank Green!”

If you've ever thought that, join the 25 readers who've signed up to post their own stories on Red Bank Green.

Become a Partyliner
Partyline
FALL COLORS IN RED BANK
redbankgreen's Partyline captures peaking fall foliage on a Red Bank street corner.
FALL AT THE COURTS OF RED BANK
On the Partyline: stunning foliage at Red Bank's "medieval office park."
WALK FOR DEMOCRACY
The T. Thomas Fortune Cultural Center led a "Walk for Democracy" Sunday from Riverside Gardens Park to the cultral center on Drs. James Park ...
Go big or go home
On the redbankgreen Partyline: Gourd display at Lighthouse on its penultimate night of the season.
MARIGOLDEN SUNSHINE
Partyline photo captures October sunshine hitting marigolds for sale ahead of Dia de Los Muertos.
KENNY KATZGRAU TEACHES CODING TO MAGAZINE PUBLISHERS
Kenny Katzgrau, publisher of Red Bank Green and creator of Broad Street, was teaching City and Regional Magazine Association publishers how ...
LET’S SEE YOUR KINDLE DO THIS
A stack of books served as a chock while a motorist changed a flat tire on Branch Avenue Wednesday afternoon. Submitted by John T. Ward 20th ...
NEW WELCOME SIGN INSTALLED
A new "Welcome to Red Bank" sign has gone up at the northern Route 35 entrance to town at the foot of Cooper's Bridge.
JUNIOR BUCS WRESTLING WELCOMES YOUNG ATHLETES FOR 22ND SEASON
Junior Bucs Wrestling is preparing for its 22nd season, offering boys and girls from Red Bank, Shrewsbury, and Little Silver an opportunity ...
TIME FOR SCHOOL, DEER
Fall has arrived and so have the middle school loving deer!
JUST IN TIME FOR THE FALL CLASSIC
Just in time for the start of the World Series later this week baseball-themed paintings by artist Max Maxon hang in the windows of the Art ...
DINNER PLANS?
Chipotle in Red Bank Sunday evening will donate a quarter of proceeds from sales Sunday to the volunteer Red Bank Fire Department auxiliary.
KENNY KATZGRAU TEACHES VIBE CODE SESSION AT LOCAL NEWS CAMP
Kenny Katzgrau, publisher of Red Bank Green, is running a vibe code session, teaching other publishers to vibe code at Blue Engine Collectiv ...
Her Majesty visits Red Bank
Navesink Queen docked at the Molly Pitcher Marina. (Photo and text by Partyline contributor Boris Kofman)   20th Anniversary Become a G ...
RED BANK DINER MONEY TREE
On the redbankgreen Partyline: sunshine and a money tree at the Red Bank Diner.
NAVESINK LIGHTS
Riverview Hospital lights up the Navesink. (Text and photo by Partyline contributor Terry Franco)   20th Anniversary Become a Guardian ...
HALF BAKED BROAD STREET
Broad Street repaving begins with road subject to overnight closures.
COLOR RUN AT RED BANK PRIMARY SCHOOL
redbankgreen Partyline happens upon a cloud of color at annual color run event at Red Bank Primary School.
I’LL EAT IT HERE, THANKS
A squirrel goes all-in for a popular autumn flavor on Madison Avenue in Red Bank Sunday morning.
POP UP TACOS DRAW CROWD
How’s this for a train station redevelopment idea? The pop-up taco vendors Tacos Los Mandones, known on social media as El Mandoon, dr ...
Become a Guardian of the Green. Help redbankgreen stand for 100 years. Help us get to our first 100 Guardians · joined by Judy DeHaven and Wayne Woolley and 9 others
Become a Guardian