Skip to content

A town square for an unsquare town

redbankgreen

Standing for the vitality of Red Bank, its community, and the fun we have together.

RIVERCENTER POLISHES APPLE’S APPLE

By DUSTIN RACIOPPI

‘Tis the season to draw up wish lists and send them off to the jolly, avuncular fellow in the plush red suit up north.

Or, in Red Bank RiverCenter‘s case, to a guy in jeans and a black turtleneck.

apple-ballewThe agency devoted to promoting and bringing in businesses to town is making a push for tech giant Apple Computer to make a home here in Red Bank.

Last week, Apple execs watched a promotional video tailored to the company touting the features and amenities of this riverside town, with the hope it will consider taking up residence here, said RiverCenter Executive Director Nancy Adams.

The pitch is a response to a rising clamor for a store that would not only spare Apple devotees from having to schlep to Freehold Raceway Mall for new gadgets and repairs, but provide a burst of techno-cachet downtown.

“We’ve gotten so many people talking to us that we need an Apple store here, and we agree,” Adams said. “However, every town in the world wants an Apple store.”

So what makes Red Bank more attractive?

The video, shot by Frank Dicopoulos and Curt Cuimi of NJ Discover, showcases some of what Red Bank has to offer that Apple may find alluring, Adams said: an historic downtown, easy access by train and rail, plus a mix of boutique shops and theaters, as well as big-name retailers such as Restoration Hardware, Tiffany & Co., Urban Outfitters and Starbucks.

Adams said the promo was shown at an Apple meeting in New York last week, and is to be shown to the company’s vice president of real estate. “I will be following it up,” she said.

Adams said the idea for the video came from longtime commercial real estate broker Geoff Brothers, and serves as a unique recruiting tool compared to the traditional method of sending out a letter and brochure.

The video even plants the seed for possible locations for Apple to move in, by superimposing the company’s familiar logo on vacant or soon-to-be vacant storefronts in town, including Ballew Jewelers, above, which is going out of business, and Primas Home furnishings.

“Apple is a no-brainer for Red Bank. It would just be a great addition to the downtown retail environment and help us in bringing in more businesses,” Adams said. “We’ll see what happens. All we can do is try.”

Remember: Nothing makes a Red Bank friend happier than to hear "I saw you on Red Bank Green!"
Partyline
NOT SO SCARY
Twenty times? Fifty times? How many times did we drive by this home on the corner of River Street and Shrewsbury and do a double take before ...
LOCAL 9 TAKE TROPHY
After a long hot two days of baseball, the Red Bank area-based Jersey Shore Raiders emerged as champions of the United States Amateur Baseba ...
RHAPSODY ON ICE
RED BANK: On a cool-ish summer evening, keyboardist NGXB entertained customers of Strollo's Italian Ice with renderings of 'Bohemian Rhapsod ...
PUDDLE BE GONE
A work crew was out this week attacking the site of the notoriously persistent puddle at the corner of Broad and Mechanic Streets. This phot ...
SMALLS FOR MAYOR?
We at redbankgreen remain neutral in political affairs and never make endorsements. But we have to say Borough Clerk Laura Reinertsen’ ...
CRASH ON LEIGHTON
The driver of this car was headed north on Leighton Avenue when they it hit an SUV pulling a work trailer headed in south in the opposing la ...
CAR VS STREET SIGN
The driver of this Mercedes hopped the curb and toppled the street sign at the corner of South Pearl and Drs. James Parker Boulevard Wednesd ...
SKETCHES OF RED BANK BY LOCAL ARTIST MICHAEL WHITE
Sketches of Red Bank scenes have been floating around on social media and we thought they deserved some spotlight. First appearing in our fe ...
POLE DOWN
Utility pole falls on English Plaza shop Forge after being struck by SUV shortly before noon. No injuries reported, though 86-year-old drive ...
YO, ADRIAN!
It’s a tough turn for our hero as Rocky Balboa is relegated to the curb for trash pickup on Locust Avenue. We’ll have to go back ...
“EL PALOMO” IS IN THE HOUSE
Jesus Rios, a mariachi singer who performs under the stage name “El Palomo” (The dove) pauses for a moment before entering a bac ...
CROC SPOTTED IN RIVER
Frighteningly hideous and green, a solitary Croc lurked ominously amid the flotsam and foam in the Navesink River alongside the Red Bank Fir ...
KISS ICON REFLECTS ON BROADWALK
A Swarovski crystal-bedazzled self-portrait painting of Paul Stanley, longtime singer and guitarist for the rock band Kiss peers out from a ...
CHISELIN’ AWAY
Marcelo Garcia Lopez works with hammer and chisel on a new feature for his flower garden on Shrewsbury Avenue: a hollow in a carved log in w ...
STORM CLEANUP CONTINUES
  Saturday’s storm sent a tree toppling on this house on Bank Street, damaging the roof. Workers Wednesday could be seen removing ...
SNAPPING IN THE BREEZE
RED BANK: Blustery winds had the flags in Riverside Gardens Park snapping Monday evening.
POWER LINE DOWN
Red Bank firefighters were on scene at Manor Drive dealing with a live power line Monday afternoon. There was no immediate report of fire. T ...
TAR BEACH SOLSTICE
Aldo Quiroz of Ocean Township came ready with his beach chair and found a shady spot to spend his lunch hour in a parking lot off Broad Stre ...
GOING GREY
Workers painting the stone facade of the PNC Bank at the corner of Broad and Harding Thursday morning. An upgrade? Maybe it’s just pri ...
COFFEE & WILDLIFE
RED BANK: The best wildlife show in town can be taken in from a waterfront bench outside the public library, and it's totally free.